True Profit Business
125 Pages
English

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True Profit Business

-

Gain access to the library to view online
Learn more
125 Pages
English

You can change the print size of this book

Description

*SHORT-LISTED FOR THE BUSINESS BOOK AWARDS 2020!* 

We need to change the way we do business.


 If you’ve decided to go it alone and grow your own business,
you’re probably finding it tough to make things work.


The pace of life is getting faster, our benchmarks for
success ever higher, and thousands of micro-business owners are facing
entrepreneurial burnout, trying to cover up their stress and exhaustion with ‘love-my-life’
smiles and filtered images on social media.


 It’s not just the cashflow that needs fixing: your mental
health and well-being are at stake here.


 If you are ready to make money, make an impact and thrive in
the process, True Profit Business
gives you a simpler, more connected path to business success:


·    
Clarity
– understand what your bigger vision of success looks like and how business
growth really works


·    
Structure
– get clear on the five Growth Pillars to ensure sustainable growth


·    
Flow
– discover when to Lean Back and when to Lean In to enable an effective energy
flow between thinking, planning and taking action


·    
Process
– discover which of the five True Profit Business Models will enable you to
thrive.


True Profit Business
not only helps you diagnose what’s going wrong for you, it focuses you on your
bigger game and shows you the building blocks – the processes and people – you
need to turn your expertise and talents into a purposeful, playful and
profitable business.




List of Figures ..............................................................................vii
List of Tables .................................................................................ix
Foreword .......................................................................................xi
Introduction ..................................................................................1
Who this book is for .................................................................3
How to use this book ...............................................................5
1. Playing your bigger game ..........................................................7
The sound of the Pied Piper ....................................................7
How your fears and doubts can be your greatest strength ..8
What does playing bigger mean to you? ..............................11
Are you sure? ...........................................................................13
Feel it. Think it. Do it .............................................................14
2. What’s going wrong? ................................................................21
The burnout epidemic ............................................................21
My burnout story ....................................................................23
The three big problems ..........................................................27
The doing and being of business ..........................................33
3. True Profit Business ................................................................37
What is a True Profit Business? ............................................37
Defining profit.........................................................................40
A new (and better!) way of doing business .........................42
The True Profit Business Growth Pillars .............................45
Purpose ...............................................................................45
Planning .............................................................................53
Power ..................................................................................59
Process ................................................................................64
People..................................................................................75
Your Growth Pillars moving forward ..................................81
4. True Profit Growth Flow .........................................................83
From feast and famine to feast and fallow ..........................83
The True Profit Growth Flow ................................................86
Knowing how to use your energy in your business ...........95
Leaning In and Leaning Back ...............................................99
Creating space for Grounding ............................................114
5. Your True Profit Compass .....................................................119
Riding the wave.....................................................................119
Your True Profit Compass ...................................................121
Money ....................................................................................123
Creativity ...............................................................................127
Impact ....................................................................................134
What do you do with your True Profit Compass? ............14 0
6. True Profit Business Models ..................................................143
Choosing the right vehicle for you and your journey ......143
Step 1: The business growth journey ..................................152
Step 2: Revisit your Big Vision and True Profit
Compass ................................................................................155
Step 3: Choose your vehicle spec ........................................156
Step 4: Choose your True Profit Business Model .............188
Where to go from here ..............................................................211
The power of accountability ................................................214
New beginnings ....................................................................215
Next steps ...................................................................................217
Acknowledgements ...................................................................219
Resources ...................................................................................221
About the author .......................................................................223

Subjects

Informations

Published by
Published 26 September 2019
Reads 1
EAN13 9781788600866
Language English
Document size 1 MB

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