Brit Kids Bedtime Classics - The Nation

Brit Kids Bedtime Classics - The Nation's Favourite Bedtime Stories

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Brit Kids Bedtime Classics - The Nation's Favourite Bedtime Stories PR Newswire LONDON, June 13, 2012 LONDON, June 13, 2012 /PRNewswire/ -- Making up bedtime stories for their kids is Britain's favourite way of helping

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Brit Kids Bedtime Classics - The Nation's
Favourite Bedtime Stories
PR Newswire
LONDON, June 13, 2012
LONDON
,
June 13, 2012
/PRNewswire/ --
Making up bedtime stories for their kids is
Britain's
favourite way of helping the
little ones settle down to sleep, with almost a third of British mums and dads
(28%) making up bedtime stories at bedtime, a recent survey conducted by
childrens bedroom furniture company Feather & Black reported.
Whether it was making up a story, reading a classic like Snow White or a
modern tale such as The Gruffalo and Where The Wild Things Are, UK kids are
relishing downtime at bedtime with their family.
UK kids favourite bedtime stories included:
1. Made up story by mum and dad (28% polled)
2. Modern story (24%)
3. Fables/Folk tales (21%)
4. Learning/Education books (13%) and Classics (13%)
5. Poetry (1%)
A massive 32% of 35-54 year olds said modern bedtime stories were their
favourite for reading to kids, compared to only 18% of 18-34 year olds. The
same 18-34 year olds claimed making up a bedtime story to be their most
popular bedtime pastime (30%), compared to only 22% of 35-54 years.
Interestingly, telling folk tales or fables was the favourite bedtime tale of 55+'s
with 26% of them reading the moral led stories the most to the little mites
(26%).
Adam Black, MD of Feather & Black says: "It's great to see from the poll what
Brits are reading at bedtime to the kids. As a children's bedroom specialist and
children's author myself, I was thrilled to hear that reading is part of their
bedtime routine. We hope the next time mum and dad are reading a story our
signature bedroom collections such as our childrens beds are providing added
comfort. The kid's cabin beds create extra storage for reading books and saves
tip toeing across the bedroom too!"
Feather & Black is a leading bedroom furniture retailer with 35 stores
nationwide, offering a wide selection of exclusively designed products including
coordinating bedroom ranges, metal and wooden beds and mattresses, as well
as children's beds, bed linens and accessories for both adults and children.
Notes to editors:
Survey conducted up to 2000 respondents by Vision Critical