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Explosion of Formats, Devices and Operating Systems Requires Multi-Format Content to Keep Pace

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Explosion of Formats, Devices andExplosion of Formats, Devices and Operating Systems Requires Multi-Format Content to Keep Pace PR Newswire MOUNTAIN VIEW, California, Nov. 5, 2013 -- With 700 million smartphones and around 120 million tablets shipped in 2012, the dynamic publishing market almost triples by 2017 Heightened demand for multi-format content, owing to the massive growth in the number of channels and enterprise emphasis on a bigger Web and social presence, is driving the global dynamic publishing solutions market. The weakening of print media also adds fuel to the market. However, as publishers seek greater functionalities at lower prices, vendors are challenged to boost profitability while growing market share. The global market is likely to witness tremendous innovation as tier II and tier III solution providers vie to compete with the top two vendors – Adobe and Quark, which account for nearly 70 percent of market revenues. New analysis from Frost & Sullivan's Analysis of the Global Dynamic Publishing Solutions Market research finds market revenue is expected to reach $2.5 billion in 2017 from $878.4 million in 2012. The analysis discusses how evolving content publishing requirements, data management needs, and enterprise preferences for an integrated, organization-wide experience translate into new business opportunities for this market.

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Published 05 November 2013
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Explosion of Formats, Devices and Operating Systems Requires Multi-Format Content to Keep Pace

PR Newswire

-- With 700 million smartphones and around 120 million tablets shipped in 2012, the dynamic publishing market almost triples by 2017

Heightened demand for multi-format content, owing to the massive growth in the number of channels and enterprise emphasis on a bigger Web and social presence, is driving the global dynamic publishing solutions market. The weakening of print media also adds fuel to the market. However, as publishers seek greater functionalities at lower prices, vendors are challenged to boost profitability while growing market share.  The global market is likely to witness tremendous innovation as tier II and tier III solution providers vie to compete with the top two vendors – Adobe and Quark, which account for nearly 70 percent of market revenues.