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Frost & Sullivan Predicts High Business Opportunities in the Low Value Cash Market

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Frost & Sullivan Predicts High Business Opportunities in the Low Value Cash Market PR Newswire LONDON, June 18, 2012 - Insights on the European mobile payments market to be discussed during the upcoming web conference LONDON, June 18, 2012 /PRNewswire/ -- The mobile payment industry has reached maturity and is a well established market ecosystem. With growing competition, the market is seeing a wave of partnerships and acquisitions as well as new technical solutions and innovative business models. As such, the low value cash sector, which has still not been sufficiently penetrated and therefore offers potential revenue prospects, is proving to be both the challenge and opportunity. Frost & Sullivan will hold a web conference entitled "Great Opportunities in the Low Value Cash Market" on Wednesday, 27 June 2012, at 15.00 BST. Frost & Sullivan's Research Manager for ICT in Financial Services, Jean-Noel Georges, will present an overview on the European Mobile Payment Markets with focus on business opportunities in the low value cash sector. "The economic downturn in Europe has negatively influenced all business activities and government authorities are eager to find new revenue sources," notes Jean-Noel Georges. "Cash is expensive to manufacture, manage and make secure. The black market keeps increasing thanks to unofficial cash transactions resulting in insufficient tax collection.

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Frost & Sullivan Predicts High Business
Opportunities in the Low Value Cash Market
PR Newswire
LONDON, June 18, 2012
- Insights on the European mobile payments market to be discussed
during the upcoming web conference
LONDON
,
June 18, 2012
/PRNewswire/ -- The mobile payment industry has
reached maturity and is a well established market ecosystem. With growing
competition, the market is seeing a wave of partnerships and acquisitions as
well as new technical solutions and innovative business models. As such, the
low value cash sector, which has still not been sufficiently penetrated and
therefore offers potential revenue prospects, is proving to be both the
challenge and opportunity.
Frost & Sullivan will hold a web conference entitled "Great Opportunities in the
Low Value Cash Market" on Wednesday,
27 June 2012
, at 15.00 BST. Frost &
Sullivan's Research Manager for ICT in Financial Services, Jean-Noel Georges,
will present an overview on the European Mobile Payment Markets with focus
on business opportunities in the low value cash sector.
"The economic downturn in
Europe
has negatively influenced all business
activities and government authorities are eager to find new revenue sources,"
notes Jean-Noel Georges. "Cash is expensive to manufacture, manage and
make secure. The black market keeps increasing thanks to unofficial cash
transactions resulting in insufficient tax collection."
European authorities are keen to move from traditional coins and banknotes to
electronic money for all transactions, including small amounts. This shift will
allow tracking of all payments and help align budget deficits. "Moving from
traditional money to electronic transfers opens a whole range of new
opportunities for the industry. While there is a really important market to
capture, existing business models are not fully relevant in the emerging
scenario. The race to find the best approach to catch these opportunities has
already started," comments Mr. Georges.
One of the most common approaches to seize this market is to deploy
contactless cards. "We have observed a rapid increase in the number of
contactless cards shipments and contactless-enabled POS terminals. According
to Frost & Sullivan's estimation contactless card shipments to
Europe
increased
by 93 per cent in 2011, while contactless terminals number has grown by more
than 100 per cent," adds Mr. Georges.
During the web conference Mr. Georges will discuss low cash value market
prospects, trends and solutions, as well as investments issues. The web
conference will benefit financial institutions, cards associations, mobile network
operators, online payment services providers, telecom vendors, and application
developers.
If you would like to participate in this complimentary briefing, please email
Joanna Lewandowska, Corporate Communications, at
Joanna.lewandowska@frost.com with your full contact details. Upon receipt of
the above information, a registration link will be e-mailed to you. You may also