Reed Exhibitions China to Launch Second Management Associate Program
PR Newswire SHANGHAI, Oct. 24, 2012
SHANGHAI,Oct. 24, 2012/PRNewswire/ -- As Reed Exhibitions China reinforces its recruitment to support expansion across second and third tier cities, the company is preparing to launch the second edition of its grassroots training program. Known asRMAP, the Reed Exhibitions Management Associate Program takes outstanding graduates and gives them theoretical grounding in the exhibition industry, together with practical experience, over a structured three-year progression.
"Within the industry, you often hear about a dearth of talent in exhibition management. RMAP is our practical solution to that issue. As the industry leader, China has been an incredibly positive host for us. We want to give back in a way that is practical and long-lasting," said Preecha S. Chen, President of Reed Exhibitions Greater China.
To date, Reed remains the only local exhibition organizer to run such an initiative. First held in 2010, this year's RMAP will identify a number of outstanding candidates, all of whom will be recent graduates. Following the completion of the recruitment process, the chosen candidates will enter into a three-year program in either Beijing or Shanghai, where they will work in key functions like Marketing, Sales and Project Management.
Speaking at the RMAP launch, Mr. Chen commented, "W e've designed the program to do more than just equip the Management Associates with the skills to operate in this highly dynamic industry. We believe we're training the very people who will eventually lead Reed Exhibitions."
Reed has already signaled its ambitions to strengthen its presence inChina's second tier cities, with successful editions in Chengdu, Hefei and Xiamen, among other lower tier cities, this year. With the RMAP, Reed demonstrates a belief that the long-term success of the company in China, as well as the sustained health of the country's exhibition industry, must be sustained by a blend of experience and promising young talent.
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