Socialbakers Launches YouTube Analytics; Helps Companies Optimize Social Media Presence, Increases Engagement Rates Across All Three Major Social Networks
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Socialbakers Launches YouTube Analytics; Helps Companies Optimize Social Media Presence, Increases Engagement Rates Across All Three Major Social Networks

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Socialbakers Launches YouTube Analytics; Helps Companies Optimize Social Media Presence, Increases Engagement Rates Across All Three Major Social Networks PR Newswire SAN FRANCISCO, May 30, 2012 - Global Leader In Social Media Analytics Expands Its State-Of-The Art Analytics PRO Technology, Unifying Metrics And Bolstering Customer Social Media Performance SAN

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Socialbakers Launches YouTube Analytics;
Helps Companies Optimize Social Media
Presence, Increases Engagement Rates
Across All Three Major Social Networks
PR Newswire
SAN FRANCISCO, May 30, 2012
- Global Leader In Social Media Analytics Expands Its State-Of-The Art Analytics
PRO Technology, Unifying Metrics And Bolstering Customer Social Media
Performance
SAN FRANCISCO
,
May 30, 2012
/PRNewswire/ -- Socialbakers today announced
that its Analytics PRO technology, which tracks Facebook and Twitter campaign
performance on the industry's most powerful social media engagement
platform, beginning today will also support YouTube. Socialbakers' Analytics
PRO enables all companies, from enterprise to small business, to identify,
engage and track their most important social influencers, while monitoring
dozens of industry competitors.
News Highlights Include:
Cohesive Social Media Analytics
: Socialbakers' Analytics PRO technology now
helps companies improve social media performance across all three major social
networks (Facebook, Twitter and YouTube).
YouTube Analytics
: The ability to track social media performance on YouTube
enables social media managers to monitor online content, monitor competitors, find key
influencers and track the daily growth of YouTube views to improve social media
marketing.
Channel Engagement Rate
: Quickly identify how many users are engaged with a
specific YouTube channel.
YouTube Like and Dislike Analysis:
Monitor the number of Total Like/Dislike Rate for
YouTube videos as well as the Total Like/Dislike Growth.
Key Performance Indicators
: Analytics PRO now provides social media managers
with influential metrics including; Total amount of time viewed; Subscribers; Uploaded
Video Views; View Rate; and, Number of Videos.
Socialbakers CEO Jan Rezab said the addition of YouTube to Analytics PRO is
unlike any other social media analytics platform because it helps their clients
successfully measure social media engagement across all three channels.
"By adding the YouTube option to Socialbakers' Analytics PRO technology,
we've created a cohesive platform with engagement metrics consistently
across all three networks," Rezab said. "Everyone can measure across these
various platforms, however the key difference in what we offer is that our
technology is scientifically measuring this data in a completely valid manner."
Socialbakers' proprietary social analytics platform helps social marketers
uncover actionable insights to measure the effectiveness and drive campaign
ROI across all major social networks, including Twitter, Facebook, YouTube,
LinkedIn and Google+.
Socialbakers launched in 2008 and is now the social analytics provider of choice
for customers in more than 75 countries. With more than 750 customers and
275,000 registered marketing users, Socialbakers is the leading source for
Facebook and social analytics throughout
Europe
. More than 60 U.S. brands are
already using the technology, with an accelerated U.S. demand from brands,
consumers and even politicians.
For more information, visit http://analytics.socialbakers.com/.
About Socialbakers
Socialbakers is a social media analytics company, and the most cited source for
global Facebook data with more than 10 million Facebook pages and places
indexed. Launched in 2008, Socialbakers tools include its easy-to-use
Engagement Analytics and Engagement Builder. The company is the only
solution that allows brands such as Lufthansa, L'Oreal, Danone, Vodafone,
Samsung, GE Money, Ogilvy, Kraft and Peugeot to measure, compare and
contrast the success of their social media campaigns with competitive
intelligence. For more information, visit www.socialbakers.com.