Sony Entertainment Network
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Sony Entertainment Network's "Music Unlimited" Service Launches in Japan

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4 Pages
English

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Sony Entertainment Network's "Music Unlimited" Service Launches in Japan PR Newswire TOKYO, July 3, 2012 - Music Subscription Service with All-You-Can-Listen Access to Over 10 Million(i) Songs TOKYO, July 3, 2012 /PRNewswire/ -- Sony Corporation ("Sony") today announced the launch of the "Music Unlimited" cloud-based music subscription service in Japan. Through "Music Unlimited," music lovers can listen to over 10 million songs managed in the cloud, across a variety of compatible Sony devices and more, at home or on the go. Initially, the "Music Unlimited" catalogue in Japan will offer over 10 million songs from major labels including, EMI Music Japan Inc., Sony Music Entertainment (Japan) Inc., Universal Music LLC, Warner Music Japan, as well as leading independent labels. Furthermore, the catalogue will continue to expand over time. Service Name Launch Date Price "Music Unlimited" July 3, 2012 1,480 yen/30 days (tax included) 30 day free trial for new users(ii) The "Music Unlimited" cloud-based music subscription service matches users' lifestyles to offer them access to music wherever and whenever(iii) across a bevy of devices. The service launched in the UK and Ireland in December 2010, and expanded to countries across North America and Europe. With the debut in Japan, "Music Unlimited" is now available in 17 countries(iv) around the globe.

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Sony Entertainment Network's "Music
Unlimited" Service Launches in Japan
PR Newswire
TOKYO, July 3, 2012
- Music Subscription Service with All-You-Can-Listen Access to Over 10 Million(i)
Songs
TOKYO
,
July 3, 2012
/PRNewswire/ -- Sony Corporation ("Sony") today
announced the launch of the "Music Unlimited" cloud-based music subscription
service in
Japan
. Through "Music Unlimited," music lovers can listen to over 10
million songs managed in the cloud, across a variety of compatible Sony
devices and more, at home or on the go.
Initially, the "Music Unlimited" catalogue in
Japan
will offer over 10 million songs
from major labels including, EMI Music Japan Inc., Sony Music Entertainment
(
Japan
) Inc., Universal Music LLC, Warner Music Japan, as well as leading
independent labels. Furthermore, the catalogue will continue to expand over
time.
Service Name
Launch Date
Price
"Music Unlimited"
July 3, 2012
1,480 yen/30 days (tax included)
30 day free trial for new users(ii)
The "Music Unlimited" cloud-based music subscription service matches users'
lifestyles to offer them access to music wherever and whenever(iii) across a
bevy of devices. The service launched in the UK and
Ireland
in
December 2010
,
and expanded to countries across
North America
and
Europe
. With the debut in
Japan
, "Music Unlimited" is now available in 17 countries(iv) around the globe.
Accessible across numerous Sony connected devices and more, "Music
Unlimited" adapts to users' music preferences as they continue to use the
service, so users can discover new music and artists. Furthermore, the service
is cloud-based allowing users to enjoy music from their playlists and My Library
across all of their compatible devices without the need to transfer music files.
Through "Music Unlimited" users can easily enjoy the music they want to listen
to from a plethora of preset music channels categorized by genre, era, and
more, as well as "My Channels," customized by their favorite artists.
Furthermore, users can easily find select songs, albums, artists and related
songs from the enormous catalogue in the cloud.
By studying users' 'like/dislike' song ratings, "Music Unlimited" adapts to users'
music preferences to offer the most compatible and enjoyable songs from the
cloud. Therefore, the more users use the service, the more opportunities they
have to discover new songs and artists.
Furthermore, by scanning and matching their existing music files on their
personal computers with the "Music Unlimited" catalog through MusicSync™,
users' music and playlists from other media players automatically appear in
their "Music Unlimited" My Library for them to enjoy at any time across all
compatible devices.
Users can currently enjoy the service across Android™ smartphones(v)
including Xperia™, Android™ tablets(vi) including "Sony Tablet" devices,
Android™ Walkman, PlayStation®3, PlayStation®Vita, VAIO and other Windows
personal computers(vii), and Mac(viii). Furthermore, the service is scheduled to
become compatible on 2010 and later models of network-enabled Bravia®
HDTVs(ix), Sony's Blu-ray Disc® players (BDP-S380/S480) and multichannel
integrated amplifier (TA-DA5700ES) after mid-July.
"Bringing the cloud music subscription service to
Japan
, which is one of the
largest music markets in the world, is a key step in the expansion of 'Music
Unlimited,'" said Tim Schaaff, President of Sony Network Entertainment
International.
"EMI Music would like to have its music available to as many music fans as
possible in a great number of formats, and is very happy to provide its music
content to 'Music Unlimited,' the multi-device subscription/streaming service by
which consumers can enjoy listening to music while benefiting from a diverse
array of cool functions," said Hitoshi Namekata, Executive Chairman &
Representative Director, EMI Music Japan Inc. "We expect the service will bring
discoveries of new music as well as encounters with nostalgic tracks, and hope
that it will fulfill a valuable service for the music market."
"We are excited to be able to deliver our music through this new 'Music
Unlimited' service," said Naoki Kitagawa, CEO, Sony Music Entertainment
(
Japan
) Inc. "Innovative technologies have changed and diversified people's
lifestyles as well as the way they enjoy music. We hope that even more people
can enjoy our music in novel ways through new offerings like 'Music Unlimited.'"
"'Music Unlimited' heralds a new era for the music industry in
Japan
," said
Kazuhiko Koike, President and CEO, Universal Music LLC. "This service creates
opportunities for customers to discover new music wherever they are in the
world, and we are delighted to offer listeners access to our great music library."
"I am thrilled about the launch of 'Music Unlimited' here in
Japan
and also very
excited that now we can deliver more of Warner Music's Beautiful and POP
repertoires to music fans through a variety of devices," said Kei Ishizaka,
Representative Director, Chairman & CEO, Warner Music Japan Inc. "I strongly
believe that music subscription service which is rapidly growing in overseas, will
bring us another opportunity to expand digital business even more here in
Japan
."
Key Features of "Music Unlimited"
1. A variety of preset music channels
Users can enjoy 57 music channels categorized by genre, era, Premium
channels with various Top 100 channels, as well as mood ("Relax," "Morning,"
and more) based on SensMe™, Sony's proprietary 12 Tone Analysis
technology(x) to evaluate music tracks. Furthermore, users can use My Channel
to create artist-inspired channels to enjoy music from that artist and other
similar artists.
2. Personalization
By studying users' 'like/dislike' song ratings, "Music Unlimited" adapts to users'
music preferences to offer the most compatible and enjoyable songs from the
cloud. Therefore, the more users use the service, the more opportunities they
have to discover new songs and artists.
3. Synchronized music experience across all devices
Users can easily build their My Library and create playlists with their favorite
music which can be enjoyed across all compatible devices without the need to
transfer music files.
4. Offline playback
In addition to online streaming, users can also listen to their playlists and music
channels(xi) in subways or airplanes where they cannot access the network,
through offline playback(xii) on their PlayStation®Vita, Android™ smartphones
including Xperia™, and Android™ Walkman.
5. Music Sync
Furthermore, by scanning and matching their existing music files on their
personal computers with the "Music Unlimited" catalog through MusicSync™,
users' music and playlists from other media players including iTunes®
automatically appear in their "Music Unlimited" My Library for them to enjoy at
any time across all compatible devices.
About Sony Entertainment Network
"Sony Entertainment Network" is the ultimate destination for digital music,
movies, games, personal content and more. All through the convenience of a
single account, Sony Entertainment Network is a global comprehensive network
platform that allows users to enjoy Sony's first-party services including "Music
Unlimited," "Video Unlimited," "PlayMemories Online," and
PlayStation®Network services across a growing ecosystem of Sony and non-
Sony devices.
Omnifone, which provides its award-winning platform services to develop and
deliver the "Music Unlimited" service across a range of device platforms,
worked with Sony to license the service with music rights holders in
Japan
and
around the world.
Bravia®, Walkman®, VAIO®, "Sony Tablet," "Sony Entertainment
Network,""PlayMemories Online," the "Music Unlimited" logo are trademarks or
registered trademarks of Sony Corporation
PlayStation® is a registered trademark of Sony Computer Entertainment Inc.
"Xperia" and "SenseMe™are trademarks or registered trademarks of Sony Mobile
Communications AB
Android™is a trademark of Google Inc.
Mac is a registered trademarks of Apple Inc., registered in the U.S. and other countries
Blu-ray® is a registered trademark of the Blu-ray Disc Association
Official "Sony Entertainment Network":
https://music.sonyentertainmentnetwork.com/
"Music Unlimited" service site: sony.jp/music-unlimited/
(i) As of July 2012. Catalog initially contains mainly international and some Japanese music
(ii) Details of 30 day free trial: https://music.sonyentertainmentnetwork.com/
Users must have a Sony Entertainment Network account and register a credit card to start their free 30 day trial.
(iii) Users must be in a network environment to stream music
(iv) 17 serviced markets in order of launch: UK, Ireland, France, Germany, Italy, Spain, US, Australia, New Zealand, Denmark,
Finland, Norway, Sweden, Canada, Belgium, Netherlands, Japan
(v) Android smartphones equipped with Android 2.1 and above
(vi) Android tablets equipped with Android 3.0 and above
(vii) Any web-connected PC equipped with Windows XP, Windows Vista, and Windows 7 running the latest Internet Explorer,
Firefox, Safari or Chrome browser; No software installation required
(viii) Mac equipped with OS 10.5 and above
(ix) Excluding HX80R and EX30R series models
(x) http://www.sony.net/SonyInfo/technology/technology/theme/12tonealalysis_01.html
(xi) Music channels are available for offline playback only on PlayStation®Vita
(xii) Users are first required to cache playlist and channels in a network environment