Steely Eye Multichannel Platform Future Proofs your Website for Mobile, Tablet, Social, Connected TV and the Next big Thing
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Steely Eye Multichannel Platform Future Proofs your Website for Mobile, Tablet, Social, Connected TV and the Next big Thing

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Steely Eye Multichannel Platform Future Proofs your Website for Mobile, Tablet, Social, Connected TV and the Next big Thing PR Newswire LONDON, June 28, 2012 LONDON, June 28, 2012 /PRNewswire/ -- The Steely Eye Multichannel Platform,

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Steely Eye Multichannel Platform Future Proofs
your Website for Mobile, Tablet, Social,
Connected TV and the Next big Thing
PR Newswire
LONDON, June 28, 2012
LONDON
,
June 28, 2012
/PRNewswire/ --
The Steely Eye Multichannel Platform, available now for licensing, integrates
with existing content management workflows but enables optimized user
experiences for each channel, increasing conversion rates for online stores and
readership for content driven sites. Unlike other offerings that stop at merely
adding a mobile view, the Steely Eye Multichannel platform makes your digital
content truly future proof, supporting an infinite variety of new channels from
mobile and tablet sites, to Facebook and mobile apps and connected
televisions.
Steely Eye Technology Director Tim Ocock said; "Screen-scraping, or
transcoding, solutions that strip apart perfectly good websites only to
reconstruct them for mobile, are made obsolete by Steely Eye's next
generation Multichannel platform. We work with our clients to properly
separate content and presentation and our plugin framework allows legacy
sites to be made multichannel capable within days." The Steely Eye
Multichannel Platform avoids the pitfall of "cookie cutter" templates, enabling
brands to retain their own identity and continue to innovate with HTML5
powered interactions and app-like experiences in the browser, with support
from Steely Eye's world class digital design team led by former BBC mobile
guru, Jason Quinn.
Tony Grubb, CEO, Steely Eye said; "Today with the launch of our Multichannel
platform, it's truly possible for brands to offer a joined up experience to their
visitors across all digital channels. It is no longer feasible to manage multiple
different channels as separate offerings. As more and more new variations of
what we consider the web require optimised user experiences, organisations
throughout the world will need to adopt our Multichannel platform to manage
their online presence."
The Steely Eye Multichannel platform is already in use in sectors such as
hospitality, health insurance, eCommerce and newspaper publishing and
available now for integration with existing systems, or as a standalone CMS
solution.
For further information and licensing enquiries please contact:
Laura Hodge, Marketing & PR Manager
Email: Laura.Hodge@SteelyEye.net
Tel: +44(0)2074944871
SteelyEye are at Marketing Week Live, stand A107