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Uptake of Water Treatment Solutions in the Asia Pacific Power Industry Intensifying, Finds Frost & Sullivan

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Uptake of Water Treatment Solutions in the Asia Pacific Power Industry Intensifying, Finds Frost & Sullivan PR Newswire KUALA LUMPUR, Malaysia, July 30, 2012 - Setting up of new power plants signifies higher requirement for wastewater treatment equipment KUALA LUMPUR, Malaysia, July 30, 2012 /PRNewswire/ -- Rapid urbanization, growth in industrialization, and rising standards of living in the Asia Pacific have spawned a higher need for electricity, particularly in emerging countries such as Thailand and Indonesia. This growing need for power translates to investments in water and wastewater treatment (WWWT) solutions for the installation of new power plants and retrofitting of new technologies in existing plants. New analysis from Frost & Sullivan (http://www.environmental.frost.com), Water and Wastewater Treatment Solutions in the Power Industry, finds that the market earned revenues of US$363.3 million in 2011 and estimates this to reach US$477.1 million in 2016. Water reuse and minimization in power plants are gaining currency as a viable approach to address the issue of industrial water shortage, as well as the climbing costs of water. "The power industry is always looking for the most cost-effective technology for treating its process water and wastewater," said Frost & Sullivan Senior Consultant David Lee. "With technological advancements, the power industry, as a whole, is becoming more willing to invest in WWWT solutions.

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Uptake of Water Treatment Solutions in the Asia Pacific Power Industry Intensifying, Finds Frost & Sullivan
PR Newswire KUALA LUMPUR, Malaysia, July 30, 2012
- Setting up of new power plants signifies higher requirement for wastewater treatment equipment KUALA LUMPUR, Malaysia,July 30, 2012/PRNewswire/ -- Rapid urbanization, growth in industrialization, and rising standards of living in theAsia Pacifichave spawned a higher need for electricity, particularly in emerging countries such asThailandandIndonesia. This growing need for power translates to investments in water and wastewater treatment (WWWT) solutions for the installation of new power plants and retrofitting of new technologies in existing plants. New analysis from Frost & Sullivan (http://www.environmental.frost.com), Water and Wastewater Treatment Solutions in the Power Industry, finds that the market earned revenues ofUS$363.3 millionin 2011 and estimates this to reachUS$477.1 millionin 2016. Water reuse and minimization in power plants are gaining currency as a viable approach to address the issue of industrial water shortage, as well as the climbing costs of water. "The power industry is always looking for the most cost-effective technology for treating its process water and wastewater," said Frost & Sullivan Senior Consultant David Lee. "With technological advancements, the power industry, as a whole, is becoming more willing to invest in WWWT solutions." Nevertheless, the industry will continue to favour membrane technologies for treating makeup water and cooling water. Advanced membrane filtration systems such as reverse osmosis (RO) for water treatment reduce the amount of chemicals used on-site and improve the overall water efficiency. The WWWT market has begun to promote sustainable solutions and low carbon footprint, especially among bigger power plants. Meanwhile, the establishment of new nuclear power plants inThailand, IndonesiaandVietnamwill intensify the demand for WWWT solutions in these countries; however, the largest revenue contributors are expected to beJapan and Korea. The rest ofAsia Pacificwill experience a steady increase in revenue in all the three vertical markets of nuclear, natural gas and coal, with coal being the highest grossing market. Participants are optimistic about WWWT's prospects in the power industry, as water treatment is a crucial process in all power plant operations. Still, the high investment costs of WWWT solutions hinder their expansion efforts, especially among small-scale power producers. End users try to do the barest minimum to meet wastewater quality standards, as they consider investments in WWWT solutions unnecessary. WWWT equipment suppliers can offset this issue to some extent by lowering their prices, maintaining a strong local presence and offering robust after sales service.