7 website design tips to maximize conversion rates
2 Pages
English
Downloading requires you to have access to the YouScribe library
Learn all about the services we offer

7 website design tips to maximize conversion rates

-

Downloading requires you to have access to the YouScribe library
Learn all about the services we offer
2 Pages
English

Description

7 website design tips to maximize conversion rates In website design,website conversion rateis the rate at which visitors to a web page end up making purchases. This is what determines how successful a website is. The way the website is designed has a lot to do with how high the conversion rate for a website is.

Subjects

Informations

Published by
Published 16 March 2016
Reads 3
Language English

Exrait

7 website design tips to maximize conversion rates
In website design,website conversion rateis the rate at which visitors to a web page end up making purchases. This is what determines how successful a website is. The way the website is designed has a lot to do with how high the conversion rate for a website is.
Tip 1: Make your call to action stand out
If you left visitors to your website to their own faith, they will come to your website, look around a bit and move on to the next website. However, if you get them to interact while on your website, they are more likely to stay longer. To do this, you need call to action areas. This is something that requires the visitor to make an action such as clicking on a join button. Call to action buttons should be placed in highly visible areas and made to stand out on the page. Vivid Software Solutions, a web design firm in San Diegoillustrates the use of call-to-action buttons on their homepage.
Tip 2: Make use of directional cues
Proper use of directional cues will helpincrease conversion rates. The role of directional cues is to help ensure that visitors do not miss the call to action. These cues could be in the form of arrows, lines and even eye direction.
Tip 3: Keep the navigation simple
A visitor to a page came there for a reason and the faster they can find it the higher the possibility that they will stay longer and possibly get converted. This can only happen if the menu options are kept simple and straight to the point.
Tip 4: Use a design that is responsive on different platforms
According to a study by ComScore in 2015, more that 31% of the traffic to the most highly rated digital properties sites came through mobile devices. This number is said to rise as more people get comfortable with browsing on their mobile devices. For you the website owner, this means you should prepare your website to meet the changing times. Today this translates to having a website that works well on different platforms, read here more onresponsive web design
Tip 5: Understand color and contrast
Proper use of color on a page can make a visitor want to stay longer. To get it right with colors, you have to understand them and how they play out against each
other. You will also have to understand contrast and the psychological effects they have on people. These will help you choose the right colors that aim to make people stay longer on the site.
Tip 6: Let the white space speak for itself
The white space on the page is the space between columns and rows. That is the space where there is no content. White spaces on a page always give the impression of elegance. If you use them well, they can serve to attract visitors to carry on browsing.
Tip 7: Avoid clutter on the home page
No visitor to the page came to your page so they can be flooded with too much information on the home page. You wouldn’t welcome a visitor to your home by leaving them at the door while you try to tell them everything that has been going on with you. Don’t do this to the visitors to your site. They will leave and never come back. Put only necessary information on the home page and leave the rest for other pages to handle. This will helpincrease conversion rates.
It is not always easy to design a website that succeeds to convert visitors to a website to customers or members. Any mistakes in website design can be counterproductive. As a website owner hoping to make sales on their website, making use of the tips discussed above is a sure way to increasewebsite conversion rate. For more information how to increase conversion rates, visit https://www.vividsoftwaresolutions.com